TEXAS AUTO ROUNDUP |
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The Texas Auto Writers Association’s signature spring driving event, the Auto Roundup, offers a valuable experience for both TAWA members and automakers. Journalists have the chance to get behind the wheel of the newest vehicles, often models they might not otherwise have the opportunity to drive. In return, automakers gain meaningful feedback through journalists’ impressions, evaluations, and the coverage they share across social media and in published articles. During the event, vehicles are thoroughly evaluated for highly regarded TAWA awards, voted on by TAWA’s journalist members. These awards hold significant influence and are frequently used in advertising and marketing efforts to highlight a manufacturer’s achievements both in Texas and nationally. Tentative Schedule*:Thursday, March 55-6 pm Cocktail Hour 6-8 pm Welcome Dinner Friday, March 67-8 am Breakfast Buffet and Mandatory Safety Meeting 8 am-12 pm Morning Drive 12-1 pm Lunch Break 1-5 pm Driving Resumes
| 2026 TAWA AUTO ROUNDUP Date: March 5-6, 2026 Location: The Bevy Hotel, Boerne, TX EVENT INFORMATION |
Event LOCATION
Where:The Bevy Hotel When:Thursday, March 5 - Friday, March 6, 2026 Cost:$100 per person, through February 19th $150 per person, Feb 19 - March 4 (For every brand registered, one OEM representative earns a free registration) Cost Includes:Hotel Room ($153 normal rate) Dinner, Breakfast, and Lunch Drive Day Activities HOTEL RESERVATIONSNo need to book a room, your registration covers a room reservation for Thursday night March 5, 2026. If you wish to add on, that can be done directly through the hotel at the TAWA rate.
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EVENT Sponsorships |
Special Thanks to our PartnersLunch Provided by |
Our sponsors find the one-on-one time with journalists and OEMs during the two annual TAWA events extremely worthwhile, and the benefits of sponsorship continue beyond each event. Participation creates valuable opportunities that far surpass similar events and creates marketing and public relations opportunities that are truly beneficial.
TAWA is interested in creating long-lasting relationships with our sponsors and so will provide customization and activation strategies specific to our sponsor’s objectives. The benefits are created with each individual sponsor in mind, therefore every sponsorship package is unique to the sponsor
To learn more and explore the possibilities of partnering with the Texas Auto Writers, visit our SPONSORSHIP PAGE or please contact us here and someone will follow up with you.
Thank You,
Texas Auto Writers Board Members
EVENTS CONTACTS |
PRESIDENT | VP of EVENTS | Past President |